SKATEISTAN founder – Oliver Percovich interview

Let’s begin by hearing about you and your journey leading up to starting Skateistan.

So I’m Oliver Percovich . I’m from Melbourne, Australia. I got a skateboard for my cousin, who was a skateboarder in the 1970s and I got that board in 1980 so I’ve been skateboarding since then. I grew up in Papua, New Guinea, and skateboarded there, and then when I came back to Australia, I did a lot of different jobs, my identity as a skateboarder was always there in the background. And I used to work at a university doing research. I originally went to Afghanistan looking for a job, probably in research.

You took your studies very seriously ?

Yeah, I studied chemistry actually, And then I worked in a completely different branch in social sciences at a university. I had a bread business. I had business. I did get lots of different things. So I have a an entrepreneurial spirit, and the fact that the kids wanted to skate and didn’t want to give my skateboard back. I thought, well,  I don’t know how to do a nonprofit or an NGO. I don’t know how to help these kids, really. And I felt like quite helpless. But I thought, I’ll try.

And just in general, can you tell us what is the NGO?

An NGO is just a nonprofit organization, instead of, like, trying to sell things and make make money for yourself, it’s all about just creating some sort of social positive impact. And there’s lots of,  there’s a big charity sector all around the world. But I don’t always agree with the way that things are done, because there’s sometimes lots of money spent with very little results. Okay, and this is what I saw when I arrived in Afghanistan, huge budgets, huge amount of huge projects. They were not very many results, and they weren’t working with the most important demographic, and this was young people. People under the age of 15, were 70% of the population. Nobody was investing in so it simply made sense to me that when the kids that were under 15 were asking me to run my skateboard is like, all right, let’s do a project with them.

Tell me how what was the process to create Skateistan ?

It was all about, like, feeling my way in the dark. I had no idea how to set up an organization, how to create a legal entity, but I had businesses before where I employed people. And I sort of got help from people, how do I structure this ? and we just simply got the bylaws from another NGO, and we sort of copied them and put our own permission in and just started DIY. If something worked, do more of it. And this was a huge advantage that I had over all of the other projects, because a lot of them came from a very theoretical background of this is how international development is done, and they’re all doing the same thing, and they’re all making the same mistakes, but it’s very hard to break out of it. And because I had no experience and no exact background, but I had lots of very broad experience that I could pull different things. So when we needed to have food for the kids, because they came from poor families, and when they skateboarded, they couldn’t concentrate skateboarding or in the classroom if they didn’t have some food. I used to run a food business myself, so I knew how to set up a kitchen when we had to pick up the girls to get girls into the skateboarding program, we needed to have busses that would pick them up and bring them there. And I used to be a pizza delivery driver, so I knew how to use all of this broad experience, okay, like put together something that made sense on the ground.

At the beginning, it was already about skateboarding ?

I didn’t go to Afghanistan with the idea of starting a skateboarding project or starting an NGO. I went there looking for a job, and I was a skateboarder, so I brought a skateboard with me.

You told yourself, nothing is done for kids. And I’m a skateboarder, so I want to use this tool to create something for them ?

That was it. I felt helpless, that I wasn’t an architect, that I wasn’t an engineer, that I wasn’t some profession that could actually do something useful, because I saw all of this pain and misery around me, and I didn’t know what was my skill. And then I realized that, well, I’m a skateboarder, and these children are interested in skateboarding, maybe I can do something positive, it became one of the most successful projects in Afghanistan. When the the president of Afghanistan, Hamid Karzai, did a talk in the US Senate, he mentioned Skateistan in his speech, and we got seen in one of the brightest spots in the western nations where trillions, not billions, but trillions of dollars, were being spent with the very little outcomes.

So tell me how did you start to gain money ?

I had some different people that I talked to around the world about, like, how can we do that? I had a friend that had a bar in Australia. We did a fundraiser there. Somebody else knew how to make a website for us, it was donation. Yes, I had a little bit of money at the start, and I printed T shirts and then sold those T shirts. I was very DIY, so it was just some little fundraisers, and then letting people know what we were doing, and then having a way of, like, collecting some small donations. And then at a certain point, I was knocking on doors in Kabul, trying to get support. And actually the first big funding that we got was from the Canadian Embassy in Kabul, they had a fund, and we were able to get $15,000 from that. And then once the Canadians government was involved, then other governments were interested, because nobody wanted to be the first person to support a sort of risky project about skateboarding. And, you know, like, what is this about? Is this serious? do they knowhow to do things, or whatever? And I didn’t have the language, I didn’t have the background. You know, we were just like punks on skateboarding, to do something that made sense. But we were, the important thing was that we were listening to the kids.

Skateistan Cambodia
Picture © Andy Buchanan 2018

But did you experience some fear about the context ?

Sure. I mean, it was a scary place to live. There were lots of suicide bombs all of the time. We knew different ways to minimize those risks. But if you’re doing something with girls out in the open in the street, anybody could have come up and a had a problem with it. There’s lots of people walking around with guns in the city of Kabul, and anything can happen at any time.

Did you experience some bad situation ?

The fountain where we were skateboarding in 2008 there was a suicide attack about 100 meters away. It wasn’t exactly at the time when we were there, and I stayed away for a day or two, and then I came back to the fountain, and all of the kids are like “Why didn’t you come yesterday and the day before?” And me “well, there was a suicide attack. I’m like, scared” They’re like “It’s fine, don’t worry”. That was their every day existence. So, I mean, what was very hard being in a dangerous place and also not having any money. I was living on 20 euros a week to try to just survive. I had friends in Kabul that were like, working for the UN and other agencies, and they were all on massive salaries, and they invited me to to a birthday, my birthday, and I couldn’t even afford an Afghan taxi for $2 to get to my own birthday, and I had to borrow it from a friend. It was hard. It was really two different worlds. They were in the normal international development world, and I was in this sort of DIY space, work with the kids and work out how to do it.

Did you move to Afganistan by yourself ?

I originaly followed a girlfriend to Kabul, but then we split up, and then I stayed in Afghanistan, and kept on working there. I rented a regular house. I was renting out rooms to other foreigners. So that was a source of income for me, and then we’re able to slowly build more structure. I met the new president of the Olympic Committee and I brought him to the fountain. We were skateboarding, and he saw all of the kids skateboarding, and he was super excited about it. And so then he gave us a piece of land on the Olympic Committee grounds. And then with this land, skateparks designers from Australia got us some plans and there were some contractors in Afghanistan that were building different infrastructure, and I basically pulled all of these different people together, money from the embassies, money from Architecture for Humanity, Nike as well, and for $200,000 we built what was normally $800,000 in Kabul. So all of the donors were, like, absolutely blown away. We could do so much with so little because the building company built at 150000 under cost price, it cost them 350000 to build the building, but they only charge us 200000 okay. And then I had three or four different donors, the German Embassy, the Danish embassy, the Norwegian Embassy, were all like donors to build it. And for them, this was like tiny little bits of money. It was like this. There was the largest indoor sports and education facility for children.

What was the next step after this project un Kabul ?

From there, we built a facility in northern Afghanistan, in Mazâr-e Sharîf, that was three times the size of the one in Kabul. Kabul had a capacity for 500 children every week, in Mazâr-e Sharîf, we had a capacity for 1500 every week. We had half girls and half boys the whole time through all of the programs, there were 750 girls that were coming to skate at the same spot every week. And there’s nowhere else in the world where there were 750 girls skateboarding at the same spot.

The facilities is still there nowadays ?

The indoor skate parks that we built in Kabul and Mazâr-e Sharîf both got took over by the Taliban. They have the ramps in there and all of it, we don’t have access. They tried to renter back to us, like, 10000 a month, and we’re like, No way, like we built it in the first place. But we still have that infrastructure that we built in Daman in central Afghanistan, we still can operate in there. And there’s a concrete skate park. so we’re able to keep the skateboarding going. And then a lot of the kids that were part of our program in Kabul and Mazâr, they’ve gone all over the world, sometimes, if they manage to leave the country, and then, they skate in Brussels or in New York or different places. But now we have also skate schools in Cambodia and South Africa, and we have partner projects in 21 locations. So we’re in Iran, in Iraq, in Lebanon, in Jordan, in Kenya, in South Sudan, basically.

Skateistan Johannesburg 1
Picture © Andy Buchanan

And how many people are working with you?

We have 60 full time staff, and we’ve got a we’ve got a budget of $2.4 million

Now, you work from your office in Berlin, and what is your daily basis?

A lot of my job definitely involves fundraising. That’s a role that I play very outward, focused role to like, let as many people know about what we’re doing, and try to raise money for all of these projects that are around the world. And so I try to meet with people that hopefully can support the organization, so meeting with governments, meeting with foundations, meeting with companies, meeting with individuals. And then there is a bit of a coordinating role, working with the different boards. We have many different legal entities around the world to do the fundraising and to also run the projects. I need to coordinate with all of the different boards and just basically run a large very successful non profit organization.

Through all you in accomplish, what are you the most proud of?

I think I’m just absolutely in awe of what it just the fact that it exists, just the fact that it’s actually possible, and all of these things just seemed so unrealistic.

You actually started from nothing

Nothing, and also just It came from the the children, I didn’t want to start a nonprofit, they wanted to, they wanted to skateboard, and we simply invested in them. And so the fact that Skateistan exists, yes, is amazing, and I hope that it keeps on growing. I’m especially proud of kids that I met on the street in Kabul in 2007, some of them are running the programs for Iran and for Afghanistan. These are poor children working on the street as an 11 year old, and now they’re like, running things internationally. It’s amazing working on at such a high level, and we are winning awards for the work that we’re doing. And these kids are part of it. And another thing I’m really proud of is the the Good Push network.

Tell me about the Good Push

The Good Push came from lots of other social skateboard projects starting popping up. Some of them were very inspired and we wanted to see them succeed as much as possible. So we started to just open source everything that we had, everything that we knew, all of our knowledge, and we ran e-courses and webinars and put lots of resources on online.

You provide resource to make people success

And how can they not make all of the mistakes that I’ve made over.

And to finish, what would you like to achieve in the future?

I simply want to keep on seeing this grow. I really hope that Skateistan can have a presence in every single country in the world right now. If you look at the Good Push map, there’s a massive gap over China and over Russia. So it looks like the geopolitical world right now. Why is this? We need to have as many connections between every single human on the planet as possible. And don’t give a fuck about where somebody is living.

I guess there are places that it’s hard to go. I mean, you’re not going to North Korea.

I would love. I mean, I think we want to go to the the hardest places first, and then work backwards from there, because the hardest places we can have the greatest social impact. And this is what I’m looking for. We’ve got a we’ve we’ve got a certain overhead in a month, and I want to do the best I can with that money that we are spending, and it makes the most sense to work in the hardest to work places, because that money is then having the most impact. So we want to work in the hardest to work places first and then work backwards from there to cover the globe.